At its most basic, "SEO" means finding ways to increase your site's appearance in web visitors' search results. This generally means more traffic to your site.
1: Find the Best Keywords
2: Discover What Your Competitors are Doing
3: Write Very Linkable & Sharable Content
4: Optimize Your Title and Meta Tags
5: Optimizing Your Headings and Subheadings
6: Use Title and ALT Attributes
7: Optimizing File Nomenclatures
8: Tell the Search Engines What to Index
9: Feed Search Engines Static and XML Site Maps
10: Use Checklists and Validators
search engine optimization