DailyBlogr - CPA Revenue Model Search Engine Patent up for sale

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A U.S. patent detailing a cost per action (CPA) revenue model for search engines goes on the auction block in November. For those who can’t wait, AnchorFree Founder David Gorodyansky has put a $2 million ‘buy it now’ price tag on the deal.

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The patent describes a pricing model that charges search advertisers based on a CPA model rather than cost-per-click (CPC). It also covers giving ad fees back to the person searching on an engine. These descriptions appear in the claims section.

This however will not affect the major search engines like Google. in my opinion. Because this patent now has to go live with a relatively smaller search engine, where the search volume is lower. Had it been on Google, then this idea would have been revolutionary, but I doubt if Google will plunge in.

Via

Join Dailybloggr Community on FacebookCPA Revenue Model Search Engine Patent up for sale was posted at DailyBloggr.com by Mani Karthik.

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